BRINGING BACK CLASSIC
In the years before we took on their design work, PPT had undergone a brand overhaul that they now wanted to phase out in favor of the classical look of their original logo.
We took the tenants of their old brand and sought to breathe new life into it with vibrant colors and imagery reminiscent of the classic broadway theatre companies.
NEW SEASON THEME
For their 2019/2020 season, we wanted each show’s artwork to be eye catching and vibrant to draw in readers for the brochure, playbills, and social media advertisements. The season theme enables the theatre to show most of the show artwork right on the cover. Check out a sample of some of the interactive show artwork:
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